MAP Health Management to Add 1,200 Licensed Counselors for Telehealth Recovery Support Services

January 19, 2016   Chris Gates

In response to increased demand from major health insurance payers, the MAP Recovery Network adds 1,200 counselors to assist in battling the national addiction epidemic.

MAP Health Management announced today it plans to add 1,200 licensed, professional counselors to its nationwide MAP Recovery Network. Data has demonstrated that patients who receive extended recovery support following completion of higher levels of addiction treatment care experience a significant increase in the likelihood of sustaining long-term recovery.

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The MAP Recovery Network is comprised of leading addiction treatment providers dedicated to delivering quality treatment and demonstrating their rates of success. The provision of extended recovery support by licensed counselors empowers providers with the ability to maintain the critical connection with their patients following discharge. Patients will have accessible professional support as they transition through the stages of recovery, a trend that is expected to continue in the field of addiction treatment. In 2016, MAP foresees several major health insurance companies announcing aggressive initiatives designed to insure their members receive recovery support after they are discharged from inpatient facilities and IOP programs.

The decision to add 1,200 licensed counselors to the MAP Network is in direct response to the demands of major health insurance payers whose strategies for addiction treatment reimbursement have begun to require an enhanced form of accountability. Increasingly, payers are requiring value-driven performance from providers. Although this type of contracting has not been the norm in addiction treatment, there are many indications that that trend is on the precipice of changing. As a result of the new demands from payers, providers have begun to seriously embrace the collection of empirical data from their alumni in order to demonstrate their treatment outcomes. Further, providers are realizing that telehealth technology provides opportunities that have never before been realized. As an example, each of the counselors MAP adds to its Network will utilize MAP’s technology platform. This amalgamation of extended recovery support with predictive technology will provide the means to assess risk in patients, reduce healthcare expense and improve the quality of care.

The advanced form of long-term, remote recovery support holds great appeal to health insurance payers as well as consumers. According to Jacob Levenson, MAP CEO,

“As the behavioral healthcare reimbursement model continues to evolve, we will see addiction treatment providers take innovative strides to better serve their client base and improve their treatment outcomes. This heightened demand for accountability from payers will completely change the way in which addiction treatment is delivered and the result will be increased numbers of individuals who achieve long-term recovery from addiction.”

MAP’s mission is to improve the outcomes of individuals struggling with addiction. The company offers an array of services based on its data-driven technology. With at least 22 million Americans struggling with addiction, innovative strategies are essential to effectively meet this healthcare crisis. With the addition of 1,200 counselors to it Network, this is the first phase of MAP’s strategy of onboarding a diverse array of healthcare professionals. “Extending the continuum of recovery support that begins when someone enters recovery to several months post-treatment is so important to those who suffer from addiction, those who love them, and for all of our communities. Trained counselors providing recovery advocacy, guidance, and care to persons in recovery over the long-term is a game changer for our field,” commented Tom Kimball, Ph.D., MAP Clinical Director.

As the field of addiction treatment navigates far-reaching health insurance payer mandates, MAP Health Management will continue to lead the industry with data-driven telehealth technologies and network relationships in order to improve the outcomes of individuals suffering from the chronic disease of addiction.


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